Beam is an app and integration that helps retailers reach and retain their highest-value young customers by empowering users to donate part of their purchases to causes they believe in. While Gens Y and Z don’t respond to conventional retention marketing, we’ve seen we increase the purchase frequency of our partners’ existing customers by 2x within 2 months. We’ve also driven thousands of highly engaged new customers to our partnered food and apparel brands (e.g., Dig Inn, Dos Toros, Think Coffee, and more).